Zapf Creation - Setting free a childrens imagination.


Product press releases

08 Aug 2008

Hurrah, BABY born® with new potty is available!

To become dry with BABY born® is very instructive and also great fun.

Girls not only love the abstract play world and never-never land of BABY born® - from horse riding to being a princess -; they are also very interested in classic themes such as the mother-child role play. Therefore BABY born® offers a lot of basic approaches with its wide range of accessories such as feeding bottle, pacifier, birth pass and diapers. In fact, everything a doll mommy needs to look after her little „baby". Role model for the gently care are not only the children's own mothers which look after there brood lovingly or the intuitive desire of girls who love to take care of somebody. In addition to that sibling courses which for instance are offered by German hospitals or midwife offices give a valuable insight into newborn nurture where children have the chance to deal playfully with that newborn theme within small groups.

Good bye Diapers! Well then?
Not only bathing the baby, feeding it and exchanging its diapers are part of ministration. One of these days toddlers will here to the throne going to the potty. However, lifelike young ones must first learn the meaning of the potty and the relation between the potty and going to the lavatory. "But practice makes purpose, even if it might takes a bit longer", says BABY born® and her little brother which are now available with a brand new and innovative accessory - called magic potty that allows the re-enactment of the potty training. The different magic functions proof that this type of playing is such a great fun for girls, because as soon as BABY born® is placed on the potty, a funny melody is raised. After BABY born® „relieved herself", an integrated button which looks like a crown needs to be pushed instantly. The sound following that action reminds of the flushing of a toilet which wears a smile on children faces. However, this intimated intercourse should not only give girls the opportunity to re-enact the potty training intensively, but also offers simultaneously younger siblings a nice, straightforward and entertaining exemplary function. Certainly BABY born® can also be used as reward for the successful potty training: In case the brat has completed the potty training effectively BABY born® or the BOY including their mobile toilet, available in rosé or blue, would be a nice and perfect gift for such an important learning step.

 

Press contact
Petra Koehler
Brand & PR Manager
Tel.: +49 6151 36096-13
E-Mail: pkoehler@mgae.com

The Zapf Creation AG is Europe's leading brand manufacturer of play and functional dolls including accessories. The company's most popular brands are BABY born®, the best-selling nurturing doll in Germany that, from 1991 on, was sold more than 13 million times worldwide, as well as Baby Annabell®, CHOU CHOU and the My Model make-up and hairdressing heads. All branded play concepts share a high standard in terms of design, quality, safety and play value. Zapf Creation headquartered in Roedental, Germany, was founded in 1932 by Max Zapf and went public successfully in April 1999 (ISIN DE0007806002). For more information please visit us under: www.zapf-creation.com.